

Mark Liversidge
Chief Marketing Officer
Mark Liversidge is the Chief Marketing Officer of CSL Limited.
In his role Mark leads the business in delivering award-winning marketing
programs, including branding and public relations, device and product marketing,
research, pricing, merchandising and customer loyalty programs.
Mark has 12 years experience in the telecommunications industry having
joined CSL in February 2009 as Director, Consumer Marketing. Before joining CSL,
Mark was General Manager for Marketing at Macquarie in Australia, where he
delivered a number of innovative marketing and customer experience projects in
the corporate market.
Mark began his business career in 1996 at ICI, before moving into the
telecom industry in 1998 with British Telecom, where his career progressed
through roles with O2 across Europe in sales, marketing and customer service,
winning several marketing and customer experience awards in the process. In 2003
Mark joined Orange where as Head of Direct Consumer Sales he built up a major
telesales channel and e-commerce in the UK market.
Mark holds a Bachelor of Arts in Business, Politics & History with
German from the University of Durham in the UK. He is a member of the Australian
Marketing Institute and a number of marketing organizations in Asia. He sits on
the committee of several charities and is a competitive rugby player and dragon
boater.
